Nothing beats old school style when it comes to giving a personalized touch as you market your products. Networking or word of mouth is most ancient form of marketing, and the fact that it is still used attests to its effectivity. Networking has been used by many an entrepeneur long before terms such as networking have been assigned to name it.

Expanding your network and meeting more individuals with whom you can share your business prospects is something you can do with absolutely no marketing cost on your part. Of course, in this strategy, actions or services speak louder than words so make sure that your services in your home business are able to back up all your effective communicating and marketing skills when you plug your home business to individuals.

But there's this new strategy that also touches word of mouth. It's through social networking. With the help of social networking sites such as MySpace, LinkedIn, Bebo, etc., one can augment his or her business marketing efforts. One just has to prepare a profile that will highlight his or her home business. One won't just be given the spotlight and earn more clients through these sites but a business owner can even expand or find business partners with the help of the various networking features that these sites have.