Minding Your Clients Better for 2007

Filed in archive management on January 3, 2007

Sure you provided stellar customer service last year always remembering that it takes a lot more time looking for new customers than satisfying existing ones. But there's always room for improvement, right? As a follow-up to the Ramp Up Your E-Business post, here are some bits of customer management advice.

Here learn a few new tricks or improve on them if you have already been practicing these customer service improvement tips:

1. Make it easy for customers to buy.
E-Mail your clients when it's time to repurchase stuff and you can even send them surprise gifts or coupons for their next purchase. You can even simplify their tracking of their bought goods from you through e-mail.

2. Improve your FAQ page.
Check what questions your clients or potential clients have repeatedly asked you about your products. Then, include the answer on your FAQ page.

3. Make it easier for clients to contact you.
If you have an e-mail address on your homepage that's not good enough. A business phone number and a mobile number should also be found easily by your clients. And if you can, a Skype contact detail and an instant messenger will make your clients feel that you really want to be reached.

4. Personalize your e-mail messages.
Always include the name of your client or potential client if you will be responding to his queries. Also, make sure that you don't commit the following mistakes on winning a client through e-mail.

5. Gather feedback from your clients.
A short survey will make your customers know that you are thinking of them. But don't just get them to answer that survey about your home based business services or products, act on those feedbacks. See what suggestions will actually help your business serve them better.

via Entrepreneur