Washroom as a Potential Marketing Venue

Filed in archive marketing on October 18, 2006

Getting the word out about your home business does not necessarily mean shelling out too much moolah. Especially for small business owners who are just starting out, advertising your business needs to be well thought of but still easy on your savings.

One of the marketing methods that is growing in popularity is what is known as third place marketing. Third place marketing is said to be that kind of getting your business known to consumers or potential customers who are in their most relaxed state in places of leisure. Though getting your business advertised through the telly is what could have gone into your mind first. There are other venues and low-cost ones for you penny-pinchers - through a washroom.

You might have seen some of those sticker ads yourself while doing your thing.

The secret in getting successful on this washroom marketing tactic is to know first your target market. If it's women, it's just logical that you get your ads on women's washroom.

If you have a brick and mortar business, contact numbers and your business' address should never be left out, of course. Those with online businesses better not forget about including their website addresses.

You can start scouting for washrooms in establishments with good foot traffic. Asking the owner of the establishment if you can do this washroom advertisement thing can land you a good, if not a free advertisement venue.

Read more about the washroom advertisement